Reservations.com has launched Runway Suitcase – a travel blog that delivers rich, informative content to travelers
The digital age has reshaped consumer preferences across all verticals. The travel industry is no different. Today, before making a purchase, consumers make decisions based...
The digital age has reshaped consumer preferences across all verticals. The travel industry is no different. Today, before making a purchase, consumers make decisions based on a variety of factors including online research. Google studied consumer decision making for travel and found that online research plays a critical role in a buyers’ journey. Research also...